How to Use This Site
Benefits and Rewards
Cengage.Brain.com College Store Affiliate In-Store Marketing Kit
Affiliate Program Marketing
The items in this in-store marketing kit will help you direct students to your website to capture more of their online purchases. Reclaim market share by driving students to your website!
Customizable Shelf Tags
- Customizable Alternative Choice Shelf Tag file
- Customizable eTextbook Shelf Tag
- Customizable Study Tools Shelf Tag
Customizable Flyer/Posters
- College Store Website Offers Choices
- College Store Website Offers Rentals
- News from your Bookstore to Professor/Administration
CENGAGEbrain TEXTBOOK RENTALS on our College Store Website
- Contact susan.stout@cengage.com
College Store Newsletter Articles
To inform students of your newly formed partnership with Cengage Learning, submit this article to your campus newspaper, post to your website or distribute it directly to your customers in-store.
Shelf Tags
- Clicker Required Shelf Tag
- Shelf Tags — Giving you the edge
- Shelf Tags Customizable (blank)
- Bundle Shelf Tags — Emphasize student savings from bundles
- New for Used Shelf Tags — Emphasize student savings from special promotions
- Professor Quote (bundle)Shelf Tags — Professor quote with savings — CL_profquote_shelftag.pdf
- Professor Quote Shelf Tags — A message from your Professor
- Custom School Name Shelf Tag — Customizable
- Custom Shelf Tags - You pay only for what you use — Customizable
- Custom Value Shelf Tags — Save Save Save Custom and $$savings — Customizable
- Custom Saving Shelf Tags — Custom Book Created for your Class — You pay only for what you use and Savings
- Custom available only at "store name" Shelf Tag — customize for your college stores.
Product Shelf Tags
- Aplia Shelf Tag: Ask Your Professor — Aplia is required
- 4LTR PRESS
- Coopman Shelftags — 4 different covers
- WebAssign — Will be used in class — Don't throw away
- OWL shelf tag — Will be used in class — Don't throw away
- CNOW shelf tag — Will be used in class — Don't throw away
Poster
Order this poster from Cengage Learning
Use it to promote your store's website as a place to go for alternate choices.
- Alternate Versions - Buy Here — ISBN 0840025505
Use these stickers to discourage professors from selling review copies. Contact your Cengage Sales Representative for a supply of these stickers.
Why professors should not sell their review copies:
- Review copies represent a major expense to publishers.
- We have tried many alternatives (sample chapters, unbound pages, electronic access) but faculty tell us they want the actual book in their hands in order to make an adoption decision.
- If a prof sells a review copy, that book then replaces the sale of a new book to students.
- Selling review copies adds to the increased cost of textbooks for students.
